Learning what rocks the music industry
Tuesday, February 10, 2009
Over the past decade, the music industry has adapted to an Internet generation accustomed to MP3 players, file-sharing, and music videos on YouTube. What does the next decade hold, and how will the industry respond to technologies that challenge traditional business models?
Musicians, technologists, lawyers, policymakers and industry leaders will address these questions and more at the Future of Music Coalition's Policy Day, taking place tomorrow in Washington, D.C.
YouTube's very own chief counsel Zahavah Levine will explain advances YouTube has made in monetizing content for artists and creators as part of a panel, "Win-Win When? Copyright and Innovation in the Digital Age".
For a preview of the kinds of issues that will be discussed, I highly recommend that you check out the Future of Music Coalition's YouTube Channel and learn what George Clinton of Parliament-Funkadelic has to say about music sampling:
Here is a great case study on how Nine Inch Nails is forging new ground in the music industry now that lawsuits, MP3 sharing, and DRM are a part of our everyday lives.
ReplyDeletehttp://www.youtube.com/watch?v=Njuo1puB1lg
Thanks for a great panel, Zahavah. I'll wait for Future of Music to post an archive of the video. YouTube is the single indispensable tool for musicians. Did I hear the reps for the content industry insist that a film sync license applies to each video we post? Requiring a specific permission of the publisher who may not like my singing?
ReplyDeleteYou agree with that?